LA-DI-DAS · by Ivan Dal Cin
Author: Ivan Dal Cin
I have always loved the work of Daniel Buren - and Adidas sneakers, too. I tried to figure out why, thinking about the striped-something.
The result is an interplay between different contexts and very similar visual strategies. Using the Adidas' website personalisation tool, I have created some "sneaker peeks" with superimposed textual snippets from Buren's interviews - and of course, with accidental hacks.